Hard Rock Hotels has announced the opening of its first hotel in continental Europe, Hard Rock Hotel Davos, designed by architecture practice Woods Bagot’s London-based team.
Â
Catering to both business and leisure travellers, Woods BagotÂ’s design team has transformed the historic Alexander House, built in 1882, into a luxury alpine retreat.
Â
The Hard Rock Hotel Davos includes 110 lavishly redesigned rooms, including 31 serviced one-, two- and three-bedroom apartments. Other facilities include three conference rooms, an on-site historic chapel, two bars and the Hard Rock brandÂ’s signature Sessions Restaurant, as well as a dedicated Ski Room where guests can store equipment and gear.
Â
Woods BagotÂ’s main scope of work involved carrying out the interior architecture for all the public areas and the 17 guest room types, as well a number of suites, serviced apartments and the Presidential suite.
Â
Jonathan Leah, Principal at Woods Bagot, said: “The vision for the Hard Rock Hotel Davos was to create a design and event destination; the interiors of the hotel had to capitalise on both the natural beauty of the Swiss Alps, but also embody the rich business heritage of the city.
Â
“The hotel’s future clientele is affluent and sophisticated, and the design had to provide both a place of respite during the warmer summer months and a classic skiing resort during the winter season.”
Â
Sixty-five pieces of music memorabilia were curated to hang on the walls of the newly refurbished, music-inspired Hard Rock Hotel; notable pieces include a sequin sweater once owned by Michael Jackson and a silk shirt worn by Elvis Presley.
Â
Davos is the highest town in Europe, renowned for its diverse sport, leisure and cultural offering, as well the annual World Economic Forum. In time the hotel will also boast a wellness centre, including a Body Rock® workout facility and a Rock Spa®, which are both set to open in August 2018.
Â