Neolith Experience aims to bring the brand closer to customers and strengthen relationships with clients worldwide.
Neolith, the world leader in the sintered stone sector, is building on its Neolith Experience to strengthen relationships with its clients and provide an overview of its products, history and culture and bring the brand closer to existing and future customers worldwide.
Neolith Experience offers a journey to Neolith’s core, to its products and how they are genuinely crafted, as well as providing a master class about the history and the values of a family-owned company to become a global corporation, present today in more than 100 countries.
The Visitor Center, headed by Jan Schuitemaker, who has more than 13 years of experience and has led more than 30.000 visits, aims to increase the number of visitors to the factory, so they can touch, feel and live the Neolith brand and understand its overall concept.
The visit includes a guided tour around Neolith’s production plant, where the manufacturing process is deeply explained, showing how the natural minerals are transformed to premium sintered architectural surfaces. The tour also includes a visit to the headquarters’ showroom, where the guests can see the versatility of the surfaces and the different Neolith makes.
One of the most sustainable surfaces
Neolith is a sustainable company caring not only for the environment, but also for the community. Neolith cares and so innovates to create the surfaces of tomorrow. All the water used in the production process is recycled and 96% of the industrial waste is either recycled or reused. Plus, 100% of the electricity used comes from renewable sources.
These production processes are also shown and explained during the factory visit to help customers understand how one of the most sustainable surfaces is made. The guided tour reveals how the product is crafted, using 100% natural raw materials with no added quartz sand or resin in its formulation. Neolith uses the best quality raw materials, clays and kaolins and, like the most exclusive marbles, its surfaces contain a residual silica component, as detailed in the product safety sheet.
This positions Neolith as one of the most sustainable products, reaching the lowest silica content percentage in the market, ranging from zero to 9%. Therefore, Neolith closes the sustainable loop in the whole value chain, caring for all those involved in the manufacturing and handling of the material.
The firm also implements a solid employment culture, supporting professional development and promoting good practices and procedures that improve the employees’ experience, that ranges from health and security at work to conciliation and flexibility, among others.
An immersive journey
The visit also provides an overview of the company’s history, from its creation 14 years ago to the context inside the industry Neolith belongs to, which makes it unique among other types of construction materials.
“We believe this is a great opportunity for both current and prospect customers to show them the process of how the sintered surface is crafted, besides providing them the chance to experience the touch.feel.live tagline the firm is known for”, said Schuitemaker. “It represents a 360 degree in-person tour that for sure will help them visualise and understand the whole brand’s universe”, added Jan.
If you are interested in arranging a visit, contact your area manager to join the next Neolith Experience.
For more information, visit www.neoltih.com
